Building on a long history of serving customers' automotive needs, Sears is now enabling online shoppers to purchase from a full assortment of automotive-related products in addition to Tires, Wheels and Batteries on Sears.com. Beginning this week, Sears has added more than 130,000 new items to its online selection of parts and accessories for cars, trucks, motorcycles, campers, RVs, ATVs and UTVs. The solution is powered by e-commerce and product fulfillment services supplied to Sears by the Whitney Automotive Group.
"Sears.com is rapidly becoming the must-visit destination site for internet shopping," said Imran Jooma, Sears vice president of e-commerce. "We are adding over a million more items to our tires, wheels, batteries and automotive parts and accessories selection. Our customers already expect to find the highest quality and broadest assortments of tires, appliances, tools and apparel on Sears.com. And now we will be offering one of the largest online selections of automotive items, in time for the holiday season."
Sears selected Whitney Automotive for its capacity to immediately provide customers on Sears.com the ability to browse more than five million vehicle applications for parts and accessories designed to fit their specific vehicle. Customers can also search by product type, browse more than two thousand brands of automotive parts and accessories, and shop for products designed to improve the fuel economy and performance of their vehicles.
Thomas M. West, CEO of Whitney Automotive Group noted, "Sears is pursuing a compelling vision for leadership in multi-category internet retailing. We are very pleased to provide e-commerce hosting, merchandising and fulfillment services to help Sears realize their vision for success as we jointly transform the automotive aftermarket."
"Whitney Automotive's relationship with Sears represents an important step in the evolution of the automotive aftermarket, and we are quickly ramping up our capacity to deliver aftermarket solutions customized to our business customers' e-commerce and multi-channel needs," West added.
For more information, or to shop for your vehicle, visit www.sears.com/automotive.
To learn more about Whitney Automotive's e-commerce solutions, contact:
Jon Holmquist, Chief Marketing Officer & General Manager, Expert Sites.
Contact Jon at: